Saturday, 19 December 2009

OUR RINGS - THE LAUNCH OF A BRAND NEW INTERNATIONAL JEWEL COLLECTION

In the fabulous setting of Hotel No.11 London the new collection of OUR jewels is unveiled.


No 11 London - the unveiling

OUR is a new international brand of rings for men and women designed by Valeria Versace and made by Gianluca Lunati, to celebrate the natural diversity of love.

After the unveiling of the collection, guests saw Immodesty Blaize, the international burlesque superstar who has bewitched London and charmed the rest of the world with her fabulous expressive unique shows.

The Philosophy behind ‘Our’

OUR has distinctive features - originality, charm and a spirit of non-conformity. Our creations have been made for both men and women who share a common sensitivity and openly show their true identities.

Our ring
A new jewel is a symbol of union,and one more symbolic than an original and exclusive ring. There are two lines, for Him and for her, that are rendered unique by a special embellishment and which can be customized by colour and materials to ones own individual style. Available in gold (yellow, white, and pink), platinum and silver, the rings can be jewelled, enamelled or plain, according to personal preferences for precious stones, colours and enamelling or for a more neutral line. There are 237 different combinations possible in the men's line and 51 for women: all available for personalization according to taste. In the “shop on line” section of the website http://www.ourring.it/, you can create and purchase your own ring by combining materials, stones and enamelling according to your mood.

More about the designer and jeweller

Valeria Versace represents the third generation of a family of jewel merchants and has become an icon of style, taste and refinement.

Gianluca Lunati is part of one of the most prestigious Italian goldsmith companies. The Lunati Company was founded in 1937 and has become known both in Italy and abroad for excellent standards of production quality which range from fantasy items, that are exuberant but always in excellent taste, to important jewellery.


Our ring will also be on sale in several of the most exclusive European jewellery shops in England, Germany, Holland, Belgium, France and Spain with a starting price of €1,270 for the models in gold and €450 for silver. Our ring is available in gold (yellow, white, and pink), platinum and silver; the rings can be jewelled, enamelled or plain, according to personal preferences for precious stones, colours and enamelling or for a more neutral line.

Examples from the OUR collection


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